The
Print is the Performance - Alot of Heat but Not
Much Light
by Henry Bateman
The American master of photography, Ansel Adams,
said "The negative is comparable to the composer's
score, and the print to its performance."
That holds true today as much as it did when first
uttered. Although in the digital age the discussion
about the print generates more heat than light.
Artists have been producing prints for eons using
a variety of techniques. Etching, lithograph,
mezzotint and more recently serigraph (the fancy
name for silk screen printing) have been used
by the likes of Rembrandt through to Warhol. Each
used the best technology available to them to
transfer their ideas on to their chosen paper
support.
Today in the 21st Century as the internal combustion
engine has replaced the horse and buggy as a preferred
means of transport so digital printing has replaced
its predecessors. From the glicee to the home
printer the quality and the supports available
has blossomed in the past few years. Now artists
and photographers can print on canvas, watercolour
paper and papers specially designed to compliment
the technology to mention a few.
The quality of their prints will rival if not
surpass those that have come before, even those
printed on the humble home printer. Yes, it will
change its appearance over time but then so will
an oil painting. The occupation of painting conservation
is a long and honourable one.
One web site I visited whilst researching this
article offered a life time guarantee against
fading. Great marketing hype and a pretty safe
bet. Fading will happen very slowly and over a
considerable length of time. What you will compare
the fading against if you even notice it has me
beat.
Pollution, ultra violet light and changes in
temperature extract their toll on any artefact.
If a few common sense precautions are taken, your
grand children will be admiring your choices as
they contemplate their mid life crisis. Protect
them from accidental damage, framed under glass
is a good bet. Keep them out of harsh light and
extremes of temperature, your car's dashboard
is not a good place for any work of art, not too
good for anything come to think about it.
If purchasing via the internet a no questions
asked right of return your purchase if it doesn't
meet expectations is reasonable. The item you
hold in your hand will differ from what you saw
on the screen. For starters it is a different
medium and a monitor's calibration will vary in
accord with its user's preferences. What you see
on your screen is bound to be different to what
I am seeing.
With myriad of printing choices out there today,
there are many ways a print may strut its stuff.
That it will do so for an acceptable length of
time is a given. The life of the subject matter
you choose is an entirely different question.
About the Author
Henry Bateman is an artist/photographer and his
work can be seen at www.pissedpoet.com
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